Saturday 30 September 2023

How Can Mutual Fund Software for Distributors Transform Investments in India with Goal-Based Planning?


In the fast-paced world of mutual fund investments, distributors in India face a common challenge - frequent redemptions. Can you believe 50% of investors liquidate their mutual fund holdings within a year? Yes, It’s that high! But why does this happen?

The Redemption Challenge for MFDs 

Investors often withdraw their funds as and when they need money without a clear goal in mind. This impulsive redemption leads to a disconnect between investors and their investments, resulting in reduced Assets Under Management (AUM) for Mutual Fund Distributors (MFDs). But what if we told you there's a solution that not only solves this issue but also helps MFDs in India thrive?

Goal GPS: A Game-Changing Solution

REDVision Technologies recognized the need for comprehensive goal-based planning and fulfilled it with Goal GPS. Wealth Elite, their cutting-edge mutual fund software for distributors offers goal-based planning through Goal GPS in just three easy steps and bridges the gap between investors and their financial goals.

Setting Goals and Planning Investments

Goal GPS empowers investors to set specific financial goals, whether it's planning for a dream car or securing their child's education. By mapping existing funds with investments and assessing shortfalls, investors can plan new investments.

It provides a clear roadmap for investors to achieve their goals and takes into account various factors such as investment horizon, risk appetite, and expected returns to suggest suitable investment strategies. Investors can regularly track their goals with a comprehensive goal summary that keeps them invested.

With Goal GPS, MFDs can guide their clients towards making informed investment decisions. By aligning investments with specific goals, investors develop a sense of purpose and attachment to their financial aspirations. This emotional connection reduces the likelihood of impulsive redemptions, ensuring a more stable AUM for MFDs.

Building Attachment Through Pictures 

Goal GPS goes a step further by allowing investors to add family photos or goal-specific images to their financial goals. By visually representing their aspirations, investors develop a stronger emotional bond with their goals. This attachment acts as a constant reminder of what they are working towards, reducing the temptation to withdraw funds impulsively.

The Benefits of Goal GPS for Mutual Fund Distributors in India

The introduction of Goal GPS brings numerous benefits for MFDs in India:

  1. Firstly, it enhances client engagement by providing a personalized and interactive goal-based planning experience. This, in turn, strengthens the relationship between MFDs and their clients, fostering trust and loyalty.

  2. Secondly, Goal GPS helps MFDs with a clear understanding of their client's goals. MFDs can recommend suitable investment products and strategies, ensuring optimal portfolio allocation. This adds value to the services provided.

  3. Lastly, Goal GPS contributes to the growth of AUM for MFDs. By reducing redemptions and increasing client satisfaction, MFDs can attract new investors and retain existing ones. The software's user-friendly interface and comprehensive goal-based planning capabilities make it an essential tool for MFDs looking to thrive in the competitive mutual fund industry.

Conclusion

Wealth Elite's Goal GPS is a privilege for mutual fund distributors in India. Addressing the problem of frequent redemptions through goal-based planning, Goal GPS helps MFDs build stronger relationships with their clients, reduce redemptions, and grow their AUM.

Tuesday 12 September 2023

How Can MFDs Attract New Investors with Liquid Funds Through Mutual Fund Software in India?


Are you a Mutual Fund Distributor (MFD) in India? Do you find it challenging to attract new investors to your portfolio? Don't worry, You're not alone! Many MFDs face this struggle in a country where people prefer to keep their money in savings accounts rather than invest it. 

The Struggle to Attract New Investors

It's no secret that most people want to avoid risks when dealing with their finances. Their preference for the safety net of savings A/c results in stagnant Assets Under Management (AUM) for MFDs, affecting their growth potential. What if we tell you REDVision Technologies has a solution to help you overcome this stillness and grow your Assets Under Management (AUM)?

Online ATM: A Growth Opportunity for MFDs

Online ATM is a revolutionary feature offered by the leading Mutual Fund Software in India, Wealth Elite. This feature allows MFDs to attract new investors with a unique opportunity to park their idle money in liquid funds and gain better returns. With Online ATM, you can tap into the 65% of income that Indians typically save and redirect that income toward mutual fund investments.

How Online ATM Helps MFDs Attract New Investors

Park Idle Money in Liquid Funds

Online ATM allow investors to park their idle funds in liquid mutual funds offered by the nation's leading asset management companies. These funds deliver low risk and high liquidity, providing a compelling alternative to the traditional savings account.

Almost Double Returns Than Savings

Here's the best part - liquid funds, where investors can park their idle money, often provide nearly double returns than regular savings accounts. It's a win-win for investors as they get higher returns without compromising liquidity.

Instant Redemption for Emergencies

Are you worried about not having access to your money in case of emergencies? With Online ATM, investors can enjoy instant redemption, ensuring their funds are readily available whenever needed.

A Win-Win Situation for MFDs and Investors

Now, let's talk about how this feature benefits MFDs in India. By leveraging Online ATM, you can attract new clients to the mutual fund industry and significantly increase your AUM. The combination of liquidity and fixed deposit-like returns makes liquid funds an attractive option for investors that might keep them interested in the long run. Recommending better funds to investors who don't redeem their funds strengthens their investment portfolio and helps MFDs grow their AUM.

The Power of Online ATM for MFDs in India

With Online ATM, MFDs in India can turn new investors into long-term clients. Offering them a secure and profitable investment option can build trust and establish strong relationships. Acquiring a large client base and AUM for liquid funds can help you negotiate better brokerage terms with Asset Management Companies (AMCs) and increase your revenue.

Conclusion

If you're an MFD struggling to attract new investors in India, Online ATM is the revolution you've been waiting for. With its ability to tap into the vast savings of Indians and redirect them towards mutual fund investments, this feature can help you grow your AUM significantly. Don't delay! Use Wealth Elite's Online ATM today and watch your MFD business thrive!